Headstream’s Social Bento : 4th April

Best of the April Fools:

april fools prank

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This week saw April 1st happen, which is of course known as April fool’s day. With a bevy of hoaxes being thrown around, we’ve picked the best ones from Tuesday. Tesco brought out ‘cudl’ a tablet connection that means that couples can snuggle up on the sofa even if one’s watching YouTube and the other is browsing Twitter. Virgin Active released pants that promise to tone your bum with a built-in pedometer, and of course Google Maps Pokémon feature. With many more to choose from, our timelines were full of April foolery, what was your favourite joke?

Storytelling through What’s App

annie 96 whatsapp story

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WhatsApp this week was turned into a story telling platform. A creepy ghost story called “Annie96 is typing” has been created though the medium of WhatsApp. Using the enter button, the story updates line by line, which makes  you feel like the story is live which makes it that even more creepy and nerve-wracking, and makes you wonder what’s coming next after pressing enter! The way that the story is written and the execution means that people are kept engaged and drawn to the story. Using the WhatsApp format is a new way of telling stories, it’s an innovative new way of writing fiction and we’re sure it’s another way that WhatsApp will be used and will maintain its popularity.
On a side note, WhatsApp also revealed this week that they had 20 billion messages sent and 44 billion messages received in just 24 hours! You go WhatsApp!

What happens every second online…

content stats

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This week a really interesting study by Fractl was released about what happens on the internet every second. With so much content being posted online, it has created its own phenomenon known as media convergence. The study shows just how far the internet has come and just how much content we post online every day, and the results really are mind-blowing. Did you know that 18,144 novels worth of content are created every day on WordPress? Or that over 1.3 million spam emails are sent every second? And selfies? UK users post 13.5 per second.. We’re not quite sure where that .5 comes in though! For more crazy facts, check out the study!

Spotify gets a makeover

spotify

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This week Spotify rolled out a new design.On Wednesday the new design for desktop player, web player and iphone app was released, the re design boasts a new colour scheme, fonts and icons. It has a more consistent feel across the different platforms. The main focus of the design is around content and discoverability. Spotify have made it easier for users to browse and manage their music collections, and have eradicated the faff of having to have albums on playlists to add them to your collection. So that’s the new spotify update, are you enjoying the new look?

Text and walk

apple texting patent

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So we’ve all done it, the old walking and texting thing. It usually ends in walking into someone or a lamppost, which is never a good look. So apple are building a patent so you can avoid accidents whilst sending a text. So how does it work? Your phone background will show display images of what’s going on around you captured by the rear facing camera. The new transparent text patent looks to be part of the new update, but one thing we wonder, is do we have to hold the phone in front of our face to avoid those awkward bumping into people situations?

Line reaches 400 million users

line

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Japanese messaging app Line, has surpassed 400 million users! An app that isn’t that well-known here in the UK is growing rapidly across the rest of the world including, north America, Spain and Southeast Asia. The app offers free messaging and calls, as well as voice calls. Currently Japan has the highest amount of users with 50 million using Line daily. Line is trying to target the US and European market with an assault of tactics, and its popularity soared after WhatsApp downtime in February. With Line’s CEO saying their target for this year was 500 million users, it seems that Line do not have far to go.

Facebook still dominates the most time spent on apps 

facebook leading

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This week, new stats were released that Facebook still dominates in terms of time spent on iPhone and Android, however, the average US time of 2 hours 42 minutes per day spent on devices, meant that Facebook accounted for 17% of that time. This means that Facebook leads the way in terms of the most used app. The time spent is slightly down from last year which was 18% in 2013. ‘Flurry’ a research agency who carried out the stats, found that app usage was up from 24% to 28% which means that time is being spent on other online apps. This may be a reason why Facebook have recently bought WhatsApp, and Instagram, which are two apps that are growing in terms of user time and member growth.

Gmail’s snooze button

gmail snooze

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Ever read an email and then thought ‘oh I’ll reply in the morning’. Then once the morning comes and another flurry of emails pushes it down into the depths of your inbox to never be uncovered again? Well now we can stop this happening, if Google’s new plans come into action. Google are reportedly trying out a new snooze feature on their Gmail accounts. You could press snooze on an email and then have it resurface in a few hours so you don’t forget about that all important reply. Google are also trying out other cool features including, more tabs for emails, and email pinning, where emails stay at the top of your inbox till you say so. Sounds like Google never want us to forget about replying to emails ever again.

Fun news: emoji

Twitter-Emoji

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This week’s fun social media news is that emoijis are now available to see on twitter’s desktop and web versions. Being the emoji fans that we are (or maybe just myself) we are excited that you can now see the crying laughing face or the salsa dancing lady on your computer. Phew, we didn’t know how people really felt before this.

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