As well as contuining to recruit via professional online networks, such as Linked In, more and more companies are turning to social networks, including Facebook and Twitter, as part of their strategy to fillÂ job vacancies.
Termed âsocial recruitingâ, this cost-effective and efficient method is proving a hit with employers as not only does it help source quality candidates, it also improves brand visibility for the employer.
But what if youâre the one looking for the job? Your presence on social networks can boost your career and enhance your prospects of finding a job, but beware when using them for personal reasons. Companies are increasingly using social networks to investigate applicants before they hire them, so make sure any of your previous posts donât come back to haunt you!
The key to making it work for you is to ensure you build up your own social network, even when youâre not actively looking for a job, as you never know when you might need to tap into your contacts.